Hello
...and welcome. You're here to find out a little more about me: how I can grow your reputation AND sales; how I can deliver tangible results, not just 'nice' metrics. I have extensive B2B technology experience, specifically software. I am a communications expert, able to deliver through traditional communications and product marketing. I can deliver more relevant, resonating interactions with your customers that can shorten sales cycles.
Why Me?
I understand your customers' problems and create content that resonates with them.
In my previous roles I have focused on delivering tangible outcomes. At Software AG, this meant doubling web traffic for pipeline building. At Accenture, it meant £100m in pipeline from an event-led campaign.
Good content builds trust. This trust is 30% of your sales. It also fills the gaps in the sales cycle, where the majority of prospects (75%) want LESS involvement from sales people. In a world where customers self-educate, what could be more important than the right content, at the right time?
My career in enterprise technology means that I understand both the function and the context of today's IT. I understand your business today, but I will also be able to understand it as it evolves. Crucially, I also understand what your customers are looking for. They don't want big promises and fantastical visions, they want real-life benefits. They want solutions to their problems and recognition of the challenges of their technology journey.
I bring different teams together in order to bolster your customer relationships. The evolution of the comms department is to be this bridge between internal teams, and between the business and future revenue.
Find Out More
There's a lot more to know, I invite you to take a look at how my skills deliver value, examples of this in action and a bit about me a person, so you can understand how I would bring new ideas, integrity and value to your organisation.
I have a wealth of experience working across multiple industries, both in-house and agency.
Take a look at some of the success stories and examples of what I've done through my career.
Get to know a little more about who I am outside of the work environment, and how it helps my overall skillset.
Contact
I'm always looking for new and exciting opportunities. Let's talk more.